I Dew Care Review | The Skincare You Need?

There is a full-blown demand for new and innovative skincare products; previously famous brands had to up their game to compete with the new ones that make products backed by science and better understand their customer base and specific needs. And today, we are reviewing one such brand called I Dew Care. Our I Dew Care review will help you understand the brand better and make your mind up about which products to choose from and shop from their incredible range. I Dew Care stirred the market when it first launched because of the brand’s cute and fun aesthetic and because it became famous on TikTok and amongst the teenage audience. 

I Dew Care Review

See Also: The Honey Pot Sensitive Wash Controversy | What’s the Fuss? (Guide)

I Dew Care Review | Should We Care For “I Dew Care?” 

I Dew Care is a cruelty-free Korean skincare brand owned by MBX, a global beauty brand that is also the owner of other famous K-beauty brands like Kaja, Pony Effect, etc. I Dew Care got its clout from TikTok, and its vital demographic became the teenage audience; the fun and cute aesthetic of the brand helped it climb the success rope. I Dew Care offers a fun experience while using their skincare products. The vibrant and playful packaging of the products adds to the whole appeal of this K-beauty brand. I Dew Care experiments with different textures and delicious smells to wow its customers. 

The brand invests the same amount of time and effort in the formulations and ingredients of the products as it does in the packaging; everything is backed by science. All the products are made in South Korea and formulated to deliver the best results so that every user takes on the day with total confidence. 

I Dew Care Range 

I DEW CARE Bright Side Up Brightening & Hydrating Vitamin C Serum with Niacinamide 

The most talked-about product from the entire brand I Dew Care range is the Bright Side Up vitamin C serum, and we were most excited to try this one while doing the I Dew Care review. It is a lightweight vegan jelly serum. This serum’s finish is non-sticky and absorbs fast into the skin. I Dew Care claims the serum is non-irritating, and while we didn’t experience any irritation, we cannot say for sure no one else won’t. 

Screenshot 2022 07 01 002648 e1656670568667

It is a hydrating serum, and it is packed with hydrating ingredients like hyaluronic acid, Vitamin E, and Niacinamide that help even the skin tone and gives it a plumped effect. Bright Side Up serum helps brighten the skin and provides a radiant glow to the skin. When applied during the daytime, Vitamin C serum protects skin from free radical damage and aid sunscreen in protecting the skin from UV damage. Bright side up serum has a stabilized form of Vitamin C, i.e., ascorbic acid. 

I Dew Care Serum - Bright Side Up | Brightening, Hydrating with Niacinamide, Vitamin C, Non-irritating, Lightweight, 1.01 Fl Oz
  • WHO IS I DEW CARE: Seriously Fun Skincare. We make fun formulas that seriously work. Smile-inducing K-beauty for her, him, they, and everyone.
  • ABOUT VITAMIN FRANCHISE: Radiant, bright looking skin is no longer a dream with Vitamin Franchise! Jam packed with vitamin C, the Vitamin Franchise is loved for its ability to enhance skin radiance to give your skin that glow of your dreams.
  • LOOK ON THE BRIGHT SIDE: Bring dull skin back to the bright side with our Vitamin C brightening serum! Bright Side Up is back with a less sticky formula, new package, and improved ingredients. Comes in a 30ml (1.01 fl oz.) bottle with a pump.
  • READY FOR THIS JELLY: Its lightweight jelly formula gives skin a plumper-look, and it's packed with nourishing Vitamin E and Panthenol, plus Grapefruit extract.
  • CLINICALLY TESTED: Based on a Clinical Test on the Skin Brightness, Skin Transparency and Skin Radiance in Humans on 22 women aged from 20 to 30, I DEW CARE'S Bright Side Up is considered to improve Skin Brightness, Skin Transparency, and Skin Radiance.

The serum has a strong grapefruit scent that lingers for a while after application. Even though we didn’t experience quick oxidation of the serum, it is essential to point out that the serum doesn’t come in opaque, dark packaging.   

Pros

  • Bright side up serum is lightweight and non-sticky.
  • It has fast absorption.
  • I Dew Care Vitamin C serum is made with a stabilized form of Vitamin C and niacinamide.
  • It is a hydrating serum that provides a radiant glow to the skin.
  • Bright side up vitamin C serum helps with collagen production.
  • It gets rid of discoloration and pigmentation.

Cons 

  • The grapefruit scent is powerful, and it lingers for a while.
  • Added fragrance in a vitamin C serum is not the right blend as Vitamin C is sensitizing enough on its own; added fragrance might irritate. 
  • The packaging is not ideal and may lead to fast oxidation of the serum.
  • The serum is red, i.e., red dye is added. 

I Dew Care Peel-Off Face Mask Set – Mini Meow Trio

I Dew Care – Mini Meow Trio is an I Dew Care Peel-Off Face Mask Set that is part of the Magic Chrome Mask collection, and it is a trio of minis of the Space Kitten Disco Kitten, and Sugar Kitten peel-off face masks.

All three masks are peel-off, and the brand claims these provide a youthful glow to the skin post-application. All three masks offer light exfoliating benefits for the skin. 

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I Dew Care Peel-off Face Mask – Space Kitten

Space Kitten Peel-off Face Mask by I Dew Care is an exfoliating charcoal peel-off mask. Space Kitten face mask is made explicitly for the T-zone of the face, i.e., forehead and nose, also known as the oiliest parts of the face. It is a solid peel-off mask intended only for demanding skin.

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I DEW CARE Peel-off Face Mask - Space Kitten | Blackhead Remover, Whitehead Mask, Exfoliate with Charcoal, For T-zone, Pore Clearing, 2.70 Fl Oz
  • WHO IS I DEW CARE: Seriously Fun Skincare. We make fun formulas that seriously work. Smile-inducing K-beauty for her, him, they, and everyone.
  • ABOUT MAGIC KITTEN: Target your skincare concerns with our most selfie-worthy set! Our fan-favorite Magic Kitten collection comes in three different variations to deliver a meow-nificent skincare experience!
  • PAINT IT ON, PEEL IT OFF: Our exfoliating peel-off mask helps you channel your inner space goddess and help reveal a more radiant complexion. Use on T-zone only. Comes in a 80ml (2.70 fl oz.) tub.
  • DEEP EXFOLIATION: Formulated with various ingredients that helps to exfoliate skin, remove blackhead and whitehead, and clear clogged pores. With dead skin and fine hairs removed, skin is noticeably more radiant after use.
  • EASY TO PEEL: Peel off the entire dried mask as a whole in one go without leaving residue for a fuss-free, relaxing skin care experience.

It is made with charcoal that helps absorb sebum, extract impurities and keep the pores clean and gunk-free. The space kitten mask also has volcanic ash that exfoliates the skin and helps with sebum production. 

Pros

  • Space Kitten mask helps with sebum control.
  • It helps with keeping the pores clean and mild exfoliation.
  • The skin feels plump and hydrated after using this mask.
  • The space kitten mask is fun to use while you unwind at the end of the day.

Screenshot 2022 07 01 155944

Cons

  • Space Kitten mask has a typical charcoal scent.
  • It is not strong enough to pull blackheads out of the skin but intense enough to cause pain to sensitive skin parts. 
  • The space kitten mask is better suited for oily skin as it helps with sebum control.
  • It only helps with exfoliating the skin superficially. 

I Dew Care Peel-off Mask – Disco Kitten 

Disco Kitten Peel-Off Mask by I Dew Care is an illuminating diamond peel-off mask designed to provide a radiant look to the skin post-application. You can use this illuminating peel-off mask on the entire face, which will help reveal a brighter complexion. The Disco Kitten mask is made with diamond powder that gently exfoliates the skin to reveal a more radiant skin tone.

I DEW CARE Peel-off Mask - Disco Kitten | Illuminate Skin With White Water Lily and Diamond Powder, 2.70 Oz
  • WHO IS I DEW CARE: Seriously Fun Skincare. We make fun formulas that seriously work. Smile-inducing K-beauty for her, him, they, and everyone.
  • ABOUT MAGIC KITTEN: Target your skincare concerns with our most selfie-worthy set! Our fan-favorite Magic Kitten collection comes in three different variations to deliver a meow-nificent skincare experience!
  • PAINT IT ON, PEEL IT OFF: Our illuminating peel-off mask reveals your brighter, clearer complexion with diamond powder infused, chrome white formula. Can be used on entire face. Comes in a 80ml (2.70 fl oz.) tub.
  • WHITE CHROME TEXTURE: Its chrome formula is infused with diamond powder and soothing white water lily extract to give you a lit-from-within-glow that’s total purrrfection.
  • ILLUMINATING AND SOOTHING: Contains a mix of ingredients that soothes troubled looking skin and illuminates dull skin.

It also has white water lily extract and turnip leaf extract that help with skin irritation and promotes radiance on the skin. It has a beautiful minty-fresh scent.

Pros

  • Disco Kitten mask makes skin smoother with Constant usage.
  • It also helps with making the skin appear more even. 
  • Disco kitten mask leaves skin plump and hydrated after every use.

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Cons

  • Disco Kitten peel-off mask showed no illuminating benefits.
  • It leaves the skin feeling a bit dry post-application.
  • A little pricey.

I Dew Care Peel-off Mask – Sugar Kitten 

Sugar Kitten Peel-Off Mask by I Dew Care is a hydrating peel-off mask for dry skin powered with hyaluronic acid. It is a rich mask that hydrates and moisturizes the skin to make it appear plumper and brighter. It leaves the skin feeling soft and supple, appearing more radiant post-application.

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I Dew Care Peel-off Mask - Sugar Kitten | Hydrating Face Mask For Dry Skin with Hyaluronic Acid, 2.70 Fl Oz
  • WHO IS I DEW CARE: Seriously Fun Skincare. We make fun formulas that seriously work. Smile-inducing K-beauty for her, him, they, and everyone.
  • ABOUT MAGIC KITTEN: Target your skincare concerns with our most selfie-worthy set! Our fan-favorite Magic Kitten collection comes in three different variations to deliver a meow-nificent skincare experience!
  • PAINT IT ON, PEEL IT OFF: Our hydrating peel-off mask help reveal a clearer and more illuminated complexion! Can be used on entire face. Comes in a 80ml (2.70 fl oz.) tub.
  • EASY TO PEEL: Peel off the entire dried mask as a whole in one go without leaving residue for a fuss-free, relaxing skin care experience.
  • CLINICALLY TESTED: Based on a Skin Irritation Test on 30 women aged from 20-50, the I DEW CARE Sugar Kitten is considered as a non-irritating product.

Removal this mask isn’t a hassle because its rich texture and the hydrating ingredients make the skin appear supple and soft but easy to remove. Sugar Kitten mask is made with Rose water and Ruby powder that help hydrate the skin and offer some exfoliating benefits. 

Pros

  • Sugar Kitten Peel-Off Mask is a hydrating peel-off mask.
  • It is specially made for dry skin.
  • Sugar Kitten is made with rose water and hyaluronic acid that help hydrate the skin.
  • It provides a radiant glow to the skin.

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Cons

  • Though fun to use, Sugar and Disco Kitten masks are similar.
  • There are no long-term benefits of using this mask.

I DEW CARE Mini Scoops

I Dew Care mini scoops set is a trio by I Dew Care, a set of wash-off masks. The cake my day wash-off mask is a hydrating mask that leaves the skin feeling supple and soft and smells delicious. Matcha Mood mask is powered by green tea extracts and matcha that help with even skin tone and make skin appear brighter.

Berry Groovy mask is a physical exfoliating mask; it contains strawberry seeds that help exfoliate skin and provide a more luminous skin tone. This whole range is inspired by the ice cream range and has delicious scents. 

I DEW CARE Cake My Day Wash-Off Facial Mask

I Dew Care Cake My Day Wash-off Mask is a hydrating mask that contains hyaluronic acid, squalane, and glacier water that hydrate the skin effectively and leave the skin looking more soft and supple.

I DEW CARE Cake My Day Wash Off Facial Mask + Soft Silicone Face Mask Brush Applicator Bundle
  • CAKE MY DAY: This sprinkle wash-off facial treatment has hydrating rainbow sprinkles, hyaluronic acid & a birthday cake scent (that smells yummy enough to eat) all wrapped up in a soft-serve textured mask, making hydrated skin a piece of cake!
  • TREAT FOR YOUR SKIN: This hydrating mask contains ingredients known to nourish, hydrate, and refresh dry complexions.
  • PAINT JOB: Our silicone face mask brush is a compact and convenient jelly brush for applying face masks. It’s designed like a little spatula so it can evenly spread your fave face mask onto your face without wasting any product.
  • SPATULA DESIGN: This brush can evenly spread your fave facial treatment onto your face without wasting any product.
  • WHO IS I DEW CARE: Seriously Fun Skincare. We make fun formulas that seriously work-smile-inducing K-beauty for her, him, they, and everyone.

The cake my day mask has hydrating sprinkles that can provide gentle surface exfoliation if the mask is massaged a bit on the skin while removing it. Cake My Day mask smells like a birthday cake.

Pros

  • The cake my day face mask has a silky texture.
  • It is very hydrating.
  • The cake my day face mask leaves the skin feeling soft and supple.
  • It smells very delicious, like a cake.
  • It contains hydrating ingredients like hyaluronic acid.

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Cons

  • The cake my day face mask doesn’t offer any long-term benefits to the skin.

I DEW CARE Matcha Mood Wash Off Face Mask 

I Dew Care Matcha Mood Wash-Off Mask is inspired by a green-tea superfood sorbet. It contains antioxidants like green tea, matcha, and aloe vera extracts. It smells like green tea. Matcha Mood is a soothing mask that helps calm the skin and reduce inflammation. 

I DEW CARE Matcha Mood Wash Off Face Mask + Soft Silicone Face Mask Brush Applicator Bundle
  • MATCHA MUCH?: This green tea-scented wash-off mask is sorbet inspired and infused with antioxidant-rich matcha, soothing aloe and radiance enhancing vitamin B3 to help improve dullness and uneven skin tone.
  • CHILL OUT: This soothing green tea mask contains ingredients known to calm, soothe and refresh stressed complexions.
  • PAINT JOB: Our silicone face mask brush is a compact and convenient jelly brush for applying face masks. It’s designed like a little spatula so it can evenly spread your fave face mask onto your face without wasting any product.
  • SPATULA DESIGN: This brush can evenly spread your fave facial treatment onto your face without wasting any product.
  • WHO IS I DEW CARE: Seriously Fun Skincare. We make fun formulas that seriously work-smile-inducing K-beauty for her, him, they, and everyone.

It also contains niacinamide which helps improve the dullness of the skin and provides an even skin tone. It is a refreshing face mask that aids the skin and helps reduce inflammation. Although there are a number of green tea masks available at a better price, you can still opt for the Matcha Mood face mask. 

Pros

  • Matcha Mood mask is loaded with antioxidants.
  • It helps calm the skin down.
  • A matcha mood mask is very soothing on the skin.
  • It reduces inflammation of the skin.

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Cons

  • Some people might not enjoy the green tea fragrance of this mask.

I DEW CARE Berry Groovy Wash Off Face Mask

I Dew Care Berry Groovy Wash-Off Mask is an exfoliating mask powered by antioxidants that help with the overall health of the skin and aid healthy skin. The strawberry seeds in the mask act as the exfoliating agent and help brighten up the skin and provide a youthful and radiant glow.

I DEW CARE Berry Groovy Wash Off Face Mask + Soft Silicone Face Mask Brush Applicator Bundle
  • FEELIN' GROOVY: This berry-scented wash-off mask is packed with antioxidants and exfoliating strawberry seeds to help revitalize & brighten dull skin.
  • BRIGHTEN UP: This glycolic mask contains ingredients known to diminishes dullness for a more radiant complexion.
  • PAINT JOB: Our silicone face mask brush is a compact and convenient jelly brush for applying face masks. It’s designed like a little spatula so it can evenly spread your fave face mask onto your face without wasting any product.
  • SPATULA DESIGN: This brush can evenly spread your fave facial treatment onto your face without wasting any product.
  • WHO IS I DEW CARE: Seriously Fun Skincare. We make fun formulas that seriously work-smile-inducing K-beauty for her, him, they, and everyone.

This mask smells like a berry sorbet. It also contains glycolic acid, which is an AHA that helps exfoliate the skin’s deeper layers and reveals a brighter and even skin toner.

Pros

  • Berry groovy mask helps hydrate the skin. 
  • It provides a radiant glow post-application because of the exfoliating agents in the mask.
  • Berry groovy mask is powered with both physical and chemical exfoliants.
  • After application, the skin appears brighter and more hydrated.

I Dew Care review

Cons

  • Some people might not enjoy the berry sorbet scent of this mask.
  • Berry groovy mask may sensitize extra-sensitive skin as it contains both physical and chemical exfoliants.

I DEW CARE Plush Party Lip Balm

I Dew Care Plush Party Lip Balm is a nourishing lip mask. It has a vegan formula, and it also happens to be gluten-free. Plush party lip balm is made with rich, emollient ingredients that help treat and repair dry-chapped lips.

I Dew Care Lip Mask - Plush Party | Overnight Moisturizing Vitamin C Sleeping Balm, With Cocoa Butter For Dry Lips, 0.42 Oz
  • WHO IS I DEW CARE: Seriously Fun Skincare. We make fun formulas that seriously work. Smile-inducing K-beauty for her, him, they, and everyone.
  • ABOUT VITAMIN FRANCHISE: Radiant, bright looking skin is no longer a dream with Vitamin Franchise! Jam packed with vitamin C, the Vitamin Franchise is loved for its ability to enhance skin radiance to give your skin that glow of your dreams.
  • PLUSH PARTY: RSVP to softer feeling, smoother lips with this rich, buttery overnight lip mask! Blended with cocoa butter, hibiscus flower extract & Vitamin C, it preps your pout while you sleep for extra-soft feeling lips in the morning. Comes in a 12g (0.42 oz.) tub.
  • PARTY DAY OR NIGHT: Use throughout the day to help nourish lips or at night for an extra boost of moisture while you sleep.
  • ENCASED SPATULA: Comes with a spatula for hygienic application.

It contains shea butter and cocoa butter that help nourish and soften the lips, while hibiscus extracts and vitamin c helps brighten the lips and ensure the lips’ natural color is maintained. The plush party lip balm comes with a spatula for easy application. It is free of parabens, sulfates, and phthalates. 

Pros

  • Plush party lip balm is an overnight lip mask.
  • It helps treat and repair dry-chapped lips.
  • The plush party lip balm contains ingredients that help brighten the softer areas of lips.

I Dew Care review

Cons

  • Some people might experience sensitivity due to some ingredients. 

I DEW CARE Say You Dew Brightening Vitamin C Cream with Niacinamide

Say You Dew Brightening Vitamin C Cream with Niacinamide is a gel plus cream, dual-layer moisturizer by the brand I Dew Care. The top gel layer of Say You Dew Cream is made with lemon extract and vitamin c that help brighten the skin, while the bottom layer is made with the banana extract that helps hydrate the skin and prevent moisture loss.

I DEW CARE Face Cream - Say You Dew | Vitamin C Moisturizer with Niacinamide, Non-irritating, Hydrate and Illuminate Skin, 1.69 Fl Oz
  • WHO IS I DEW CARE: Seriously Fun Skincare. We make fun formulas that seriously work. Smile-inducing K-beauty for her, him, they, and everyone.
  • DEW THE MOST: This moisturizing recharge cream helps reduce signs of aging via moisturization, and helps protect the complexion from environmental stressors. Comes in a 50ml (1.69 fl oz.) tub.
  • YOU DEW YOU: Its dual-layered formula includes a top gel layer blended with antioxidant-rich lemon extract and brightening Vitamin C, and a bottom cream layer packed with banana extract known to prevent moisture loss.
  • ENCASED SPATULA: Comes with a spatula for hygienic mixing and application. Use the spatula to mix the dual-layered mixture prior to applying.z
  • HERO INGREDIENT: Vitamin C: boosts radiance, evens skin tone, and protects against environmental stressors | Banana Extract: helps to retain skin's moisture.

The brand claims it suits all skin types. Say You Dew Cream is a gel-cream hybrid, and it gives the skin a glass-skin effect post-application and a non-sticky feel to the skin. It is a nourishing and moisturizing brightening cream. 

Pros

  • Say you dew cream is a hybrid gel-cream moisturizer. 
  • It is packed with the benefits of citrus ingredients and emollients that nourish and moisturize the skin deeply.
  • Say your dew cream makes the skin glow beautifully post-application.

I Dew Care review

Cons

  • It might not work for sensitive skin types as it contains many rich ingredients and plant extracts.
  • Say your dew cream might not be hydrating enough for mature skin.

I Dew Care Face Serum – Juicy Kitten

Juicy Kitten serum by I Dew Care is a skin-purifying serum powered with niacinamide. It is a super blend of green superfoods like chlorella, spirulina, moringa extracts, and matcha; all these ingredients work as antioxidants for the skin. Combining green superfoods and niacinamide help keep the skin blemish and acne-free. This blend also contains BHA and other plant extracts, which help with sebum control, exfoliation of the skin, and minimizing the appearance of the pores.

I Dew Care Face Serum - Juicy Kitten | With Kale, Heartleaf, Moringa Seed, Willow Bark Extarct, Purifying Power-Green Korean Skincare with Niacinamide, Green Juice for Face, Gift,1.01 Fl Oz
  • WHO IS I DEW CARE: Seriously Fun Skincare. We make fun formulas that seriously work. Smile-inducing K-beauty for her, him, they, and everyone.
  • SO PURIFYING: Drink up and live in the meow with this supercharged face serum to help soothe & purify your complexion. Comes in a 30ml (1.01 fl oz.) bottle.
  • GIMME THE GREENS: Formulated with a balancing blend of kale, spirulina, and chlorella. It’s like a green juice for blemish-prone skin!
  • PRECAUTION: This product contains a beta hydroxy acid (BHA) that may increase your skin’s sensitivity to sun. Use sunscreen, wear protective clothing, and limit sun exposure while using the product and for a week afterwards.
  • VEGAN, CRUELTY-FREE, IDC STANDARDS: This product is formulated with IDC Standards. Formulated without parabens, sulfates, & phthalates. Packed with love in FSC certified packaging.

This cocktail of unique ingredients helps purify the skin and improve its texture by keeping pimples and blemishes at bay. Juicy Kitten serum has a lightweight texture and sinks into the skin effortlessly. This serum is best suited for oily and acne-prone skin.

Pros

  • Juicy kitten serum is powered with niacinamide and green superfoods. 
  • It helps treat acne and blemishes.
  • Juicy kitten serum contains BHA that helps with sebum control and blackheads.
  • It has a lightweight texture and sinks into the skin quickly.
  • Juicy kitten serum is best suited for oily and acne-prone skin.

I Dew Care review

Cons

  • It might not work for everyone as it contains ingredients that suit only oily skin types.
  • Juicy kitten serum might overwhelm the skin with many plant extracts and BHA.

FAQs | I Dew Care Review

Is I Dew Care a Korean Brand?

Yes, I Dew Care is a Korean Brand. It is owned by MBX, a global brand that owns other brands like Kaja and Pony Effect, etc.

Is I Dew Care a Cruelty-free brand?

Yes, I Dew Care is a Cruelty-free brand. All the products made by the brand are cruelty-free.

Do I Dew Care products suit sensitive skin types?

All I Dew Care products are heavy on fragrance, artificial, and natural. Fragrance doesn’t suit sensitive skin types. Also, the brand uses many plant extracts, which can sensitize the skin.

Where are the I Dew Care products made?

All I Dew Care products are made and formulated in South Korea.

Closure | I Dew Care Review

We hope our I Dew Care review has helped you make up your mind about the brand. The brand’s whole aesthetic is cute and fun, and I Dew Care focuses more on the experience than on the actual formulations of their products, and you can figure out by seeing how heavily fragranced their products are. Also, their masks have more eye-pleasing ingredients than ingredients that have long-term benefits.

Ideally, it works in favor of the brand, as you might have understood from our I Dew Care review that the brand’s key demographic is teenagers who do not suffer from a lot of skin issues, and their skin can make do with milder ingredients. So, all in all, the brand is yet to become inclusive age-wise and ingredients-wise.  

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